Flights of Fancy

Flights of Fancy is a Vintage & Designer Emporium located in Victoria — Australia. The shop now acts as a launchpad for local fashion, accessory and vintage businesses by giving them access to flexible, affordable retail opportunities.

Flights of Fancy is a Vintage & Designer Emporium located in Victoria Australia. The shop now acts as a launchpad for local fashion, accessory and vintage businesses by giving them access to flexible, affordable retail opportunities.

Flights of Fancy is a Vintage & Designer Emporium located in Victoria — Australia. The shop now acts as a launchpad for local fashion, accessory and vintage businesses by giving them access to flexible, affordable retail opportunities.

Flights of Fancy is a Vintage & Designer Emporium located in Victoria — Australia. The shop now acts as a launchpad for local fashion, accessory and vintage businesses by giving them access to flexible, affordable retail opportunities.

Scope

Servies

Brand Strategy
Logotype Design
Signage & Production
Marketing Materials

Location

Victoria, AU

Custom lettering for a vintage emporium.

The owners, Anicca and Ash Carmichael spent years dreaming of a way to escape the corporate environment and do some good in the world. This shop was their flight of fancy, and after years of dreaming, planning and elbow grease, we turned it into reality.

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A focused body of work that spans strategy, identity, and clear direction. Every project starts with an idea worth creating.